Forget about being world famous, it's hard enough just getting

Forget about being world famous, it's hard enough just getting

22/09/2025
28/10/2025

Forget about being world famous, it's hard enough just getting the automatic doors at the supermarket to acknowledge our existence.

Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting the automatic doors at the supermarket to acknowledge our existence.
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting the automatic doors at the supermarket to acknowledge our existence.
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting the automatic doors at the supermarket to acknowledge our existence.
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting the automatic doors at the supermarket to acknowledge our existence.
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting the automatic doors at the supermarket to acknowledge our existence.
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting the automatic doors at the supermarket to acknowledge our existence.
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting the automatic doors at the supermarket to acknowledge our existence.
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting the automatic doors at the supermarket to acknowledge our existence.
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting the automatic doors at the supermarket to acknowledge our existence.
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting
Forget about being world famous, it's hard enough just getting

Host:
The afternoon sunlight pulsed through the smudged glass of a grocery store, its neon lights buzzing like tired bees. The air was thick with the scent of plastic fruit, detergent, and frozen air-conditioning that never slept.
A checkout scanner beeped, mechanical and indifferent. A child cried in the distance, while shopping carts clattered like metal ghosts across the aisles.

Jack and Jeeny stood just outside the sliding glass doors, both holding paper cups of cheap coffee, watching as the doors stuttered, hesitated, and finally opened, as if deciding whether these two souls were worth acknowledging at all.

Host:
A gust of wind rushed in, carrying the smell of rain and asphalt. The moment felt both comic and tragic, as though the universe itself were mocking the idea of importance.

Jeeny:
(With a small smile.) “Douglas Coupland once said, ‘Forget about being world famous, it’s hard enough just getting the automatic doors at the supermarket to acknowledge our existence.’ He wasn’t wrong, was he?”

Jack:
(He snorts, sipping his coffee.) “He wasn’t. Though I’d say the doors are the least of our worries. Most people can’t even get their friends to notice they’re alive.”

Jeeny:
“Maybe that’s exactly what he meant. That in a world built on noise and algorithms, it’s become harder to be seen — not just famous, but seen at all.”

Jack:
(He leans against the wall, watching the street.) “People have been crying about being invisible for centuries. The only difference is now they can post about it. Everyone’s fighting for attention, but no one’s earned it. Existence isn’t a right to be recognized.”

Jeeny:
“Then what is it? A competition? You think worth only exists if it’s acknowledged by others?”

Jack:
“It’s not about worth; it’s about reality. You can feel special, but if no one sees it, it’s like a shadow in a dark room — it’s there, sure, but what’s the point? World fame, supermarket doors, same thing — both need sensors to detect movement. If you’re standing still, you don’t exist.”

Host:
Jeeny frowned, her eyes reflecting the automatic doors, which slid open again for an old man pushing a cart of half-priced fruit. The doors closed behind him, erasing him from view, as if he’d never been there.

Jeeny:
“Maybe you’re the one standing still, Jack. Maybe the world isn’t obliged to see us — maybe it’s we who must see it. Fame, recognition, they’re just mirrors, and most people are too busy polishing them to look through.”

Jack:
(He smiles dryly.) “That’s poetic, but it doesn’t pay rent, Jeeny. Try telling that to a musician who plays his heart out to an empty room, or a writer whose words vanish in the scroll abyss. Visibility is currency now. Without it, you’re broke, whether you admit it or not.”

Host:
The wind picked up, flapping the plastic flags that hung above the entrance, their colors fading under years of sun. A delivery truck roared by, spraying water, splashing their shoes.

Jeeny:
“So that’s it? You live your life as an investment strategymaximize attention, minimize invisibility?”

Jack:
“Why not? The world’s algorithmic now. Even the gods would have to trend if they came back. You can’t blame people for wanting to be noticed; obscurity is the new death.”

Jeeny:
(Sharply.) “But meaning isn’t measured by views, Jack. You can be unseen and still matter. Vincent van Gogh died unknown, and yet his work now moves millions. He didn’t need fame to be real — he just painted because he had to.”

Jack:
“Yeah, and he also cut off his ear and died broke. Great poster boy for fulfillment, huh? The world only loved him when he couldn’t benefit from it. That’s the cosmic joke: recognition always arrives late.”

Host:
The rain began again, fine drops that spattered on their coffee cups, turning the paper soft. Jeeny tilted her face upward, eyes closed, lips trembling with a kind of tired laughter.

Jeeny:
“Maybe that’s because recognition isn’t meant for the living, Jack. It’s a myth we invent to justify suffering. The truth is — nobody owes us acknowledgment. Not the world, not the doors, not even God.”

Jack:
(Quietly.) “So what? You’re saying we should just vanish into the crowd, be content with nothing?”

Jeeny:
“No. I’m saying we should exist even when the doors don’t open. Fame is a hunger — and hunger is never satisfied. The moment you chase it, you’ve already lost the taste of being alive.”

Host:
Jack looked down, watching a puddle reflect their faces — the sky fractured, the neon light bleeding across the water.

Jack:
“You talk about being alive like it’s some kind of choice. But in this world, if you’re invisible, you’re irrelevant. That’s not philosophy, that’s economics. Even the automatic door needs to detect motion to open — you have to move, Jeeny, or it doesn’t see you.”

Jeeny:
“And maybe that’s the lesson — not to move for the door, but to move because you’re alive. The door isn’t the judge, Jack. It’s just a machine. We keep begging machines to see us — social media, society, even people who are half-machines themselves. Maybe the real tragedy is that we’ve outsourced validation.”

Host:
Her voice was calm, but her eyes burned, dark fire against the grey light. A moment of silence hung between them — long enough for another door to open, sigh, and close.

Jack:
“You always find poetry in decay, don’t you?”

Jeeny:
“Someone has to. Otherwise it’s just decay.”

Host:
Jack chuckled, a sound that was half defeat, half admiration. He took a step toward the door, watched it slide open instantly this time. He turned, raising an eyebrow.

Jack:
“Guess I still exist.”

Jeeny:
(Smiling sadly.) “For now. But one day, it won’t open, and maybe that’s when you’ll finally see — existence isn’t about being acknowledged, it’s about being aware.”

Host:
The door closed behind him, cutting off the hum of the rain and the street. Jeeny stood alone, watching the glass, her own reflection fading into the shifting advertisements for discount bread and energy drinks.

The automatic doors hissed, then stopped, frozen for a moment, their sensors blind. The store lights flickered, as if questioning her presence, then finally opened, slowly, reluctantly — as if to acknowledge that even in a world of machines, a human heartbeat still counted for something.

Host:
She stepped inside, the light washing her in a pale glow. For a second, she looked up, smiled faintly, and whispered — almost to the doors themselves

Jeeny:
“Thank you for noticing.”

Host:
And with that, the scene faded, camera pulling back to show the supermarket glowing in the dusk, an island of humdrum light in an indifferent city — a reminder that in an age of automation, to be seen, even for a moment, is a miracle of its own kind.

Douglas Coupland
Douglas Coupland

Canadian - Author Born: December 30, 1961

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