I love the idea of things being strict and things being uniform.

I love the idea of things being strict and things being uniform.

22/09/2025
10/10/2025

I love the idea of things being strict and things being uniform. That's the reason why I surround each collection with humor or irony. I want to make sure that it's not too serious and that there is some element that throws it off because otherwise that would make it really boring. There's always a story that's somewhat fantastical.

I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform. That's the reason why I surround each collection with humor or irony. I want to make sure that it's not too serious and that there is some element that throws it off because otherwise that would make it really boring. There's always a story that's somewhat fantastical.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform. That's the reason why I surround each collection with humor or irony. I want to make sure that it's not too serious and that there is some element that throws it off because otherwise that would make it really boring. There's always a story that's somewhat fantastical.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform. That's the reason why I surround each collection with humor or irony. I want to make sure that it's not too serious and that there is some element that throws it off because otherwise that would make it really boring. There's always a story that's somewhat fantastical.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform. That's the reason why I surround each collection with humor or irony. I want to make sure that it's not too serious and that there is some element that throws it off because otherwise that would make it really boring. There's always a story that's somewhat fantastical.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform. That's the reason why I surround each collection with humor or irony. I want to make sure that it's not too serious and that there is some element that throws it off because otherwise that would make it really boring. There's always a story that's somewhat fantastical.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform. That's the reason why I surround each collection with humor or irony. I want to make sure that it's not too serious and that there is some element that throws it off because otherwise that would make it really boring. There's always a story that's somewhat fantastical.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform. That's the reason why I surround each collection with humor or irony. I want to make sure that it's not too serious and that there is some element that throws it off because otherwise that would make it really boring. There's always a story that's somewhat fantastical.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform. That's the reason why I surround each collection with humor or irony. I want to make sure that it's not too serious and that there is some element that throws it off because otherwise that would make it really boring. There's always a story that's somewhat fantastical.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform. That's the reason why I surround each collection with humor or irony. I want to make sure that it's not too serious and that there is some element that throws it off because otherwise that would make it really boring. There's always a story that's somewhat fantastical.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform.
I love the idea of things being strict and things being uniform.

Listen, O seekers of wisdom, to the words of Thom Browne, a master of design who speaks not only of fashion but of the deeper forces that shape creation: "I love the idea of things being strict and things being uniform. That's the reason why I surround each collection with humor or irony. I want to make sure that it's not too serious and that there is some element that throws it off because otherwise that would make it really boring. There's always a story that's somewhat fantastical." These words are a reflection of a profound truth: order and chaos are not enemies, but companions in the dance of life and creation. The rigid structures that give life shape must also be tempered with lightness and imagination, for without them, even the most perfect form would fall into monotony.

In the ancient world, the great creators of civilization understood the power of balance—the delicate tension between order and disorder, between the known and the unknown, the serious and the whimsical. Plato, in his writings, often explored the concept of harmony—the perfect alignment of form and purpose. But Plato also recognized that true greatness was not found in unyielding rigidity, but in the ability to balance that structure with the playfulness of the imagination. The Greek architects who built the Parthenon, for example, crafted a structure of immense symmetry and precision, but within that perfect form, they introduced subtle curves to the columns—elements of whimsy that prevented the building from becoming too severe, too cold, and too devoid of life. In this way, Browne echoes the ancient wisdom that perfection, to be truly compelling, must also have room for the unexpected, the fantastical.

Consider the example of Leonardo da Vinci, whose genius transcended not only art and science but also the very nature of creativity. His sketches and designs were rooted in the strict laws of geometry and mathematics, yet within those frameworks, there was always a sense of the fantastical, of the imagination reaching beyond the boundaries of the possible. His Vitruvian Man is a perfect balance of order—the human body measured according to the ratios of geometry—yet it is also a symbol of the boundless imagination that seeks to understand and transcend the limitations of the physical world. Thom Browne’s approach to design mirrors this same principle: the balance of strictness and humor, of structure and whimsy, forms the foundation of creativity. It is in the interplay between these elements that true art is born.

Even the great Roman emperors, such as Augustus, understood that a reign could not be built solely on the strength of laws and military might. Their power lay in the careful crafting of an image—one that was both uniform and majestic, yet with a hint of playfulness or irony to remind the people of their humanity. The emperor would don the robes of an absolute ruler, but often, they would also embrace the customs and gestures that showed they were connected to the people, not beyond them. Augustus himself, with his carefully curated image as the bringer of peace and order, used humor and public stories to soften the rigidity of his rule, ensuring that the empire could thrive without becoming suffocated by its own perfection. This duality of strictness and levity is something Browne speaks to, reminding us that greatness is never truly achieved by perfection alone—it must also be human, relatable, and, at times, a little absurd.

In our own time, we are surrounded by forces that pull us in different directions: the demands of structure, of conformity, of efficiency, are ever-present. Yet, Browne calls us to remember that it is not in the blind adherence to these forces that we find true creativity, but in our ability to introduce elements of play and irony into the things we create. Consider the rise of the modern fashion industry, where the tension between strict trends and avant-garde design often gives birth to the most innovative works. Just as Browne crafts his collections with a delicate mix of order and surprise, so too must we approach the world—creating in ways that reflect the balance of both tradition and innovation, of rules and rebellion.

In life, as in art, we must seek that same balance. There will be times when strictness is necessary—when discipline, focus, and structure are required to bring our goals to fruition. But there will also be times when humor, irony, and fantasy must step in, breaking the monotony and offering us a glimpse into the freedom and joy that lie just beyond the limits we impose on ourselves. Just as Browne finds life in the blend of the rigid and the whimsical, so too must we find the courage to inject our own lives with a little unexpected joy, a spark of the fantastical, so that we do not become trapped in the confines of our own expectations.

Therefore, O future generations, take this wisdom to heart: create with structure, but allow humor to soften the edges. Let your order be leavened with the unexpected, the delightful, the imaginative. Life is not meant to be rigidly adhered to, but to be lived fully, with all the surprises and joys that the human spirit can conjure. Embrace the uniformity of the world, but remember that within that structure lies the freedom to dream, to laugh, and to imagine. In this, you will find that the truest beauty lies not in the perfect, but in the perfectly unexpected.

Thom Browne
Thom Browne

American - Designer Born: 1965

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