We work very closely with HSN's buying team, to ensure that our

In the words of Sara Davies, the ingenious entrepreneur and founder of Crafter’s Companion, there shines a principle older than commerce itself: “We work very closely with HSN’s buying team, to ensure that our products and demonstrations are as exciting, educational and as inspirational as possible.” Though spoken in the language of modern business, her words carry the echo of ancient wisdom — for they remind us that true success is born not from isolation, but from collaboration, purpose, and the desire to inspire. Beneath the surface of retail and trade lies something deeper: the eternal craft of human connection, the art of creating something that uplifts both giver and receiver.

The origin of this quote lies in the partnership between Sara Davies and HSN (Home Shopping Network), a platform that allows her to bring her creations — tools for crafting and artistry — to millions. But in truth, her sentiment reaches far beyond business. When she speaks of working “closely” and striving to make every product educational and inspirational, she is describing the eternal path of the artisan and teacher, who does not merely sell, but shares. It is the same spirit that drove the sculptors of Greece, the inventors of the Renaissance, and the master craftsmen of every age — those who knew that work done in harmony, with care for others, transforms both creator and creation.

To make something “exciting, educational, and inspirational” is to touch three sacred realms of the human experience: the mind, the heart, and the spirit. The exciting awakens curiosity — the spark that drives invention. The educational nurtures understanding — the steady flame that transforms skill into wisdom. And the inspirational lifts the soul — the light that reminds us that work, when done with love, can move others toward their own greatness. Sara’s philosophy unites these three forces, not as business strategies, but as virtues of the craft itself. She seeks not only to sell tools for creativity, but to ignite creativity within others.

This spirit of shared inspiration calls to mind the story of Benjamin Franklin, the inventor and printer, who believed that knowledge should flow freely among people. He once said, “An investment in knowledge pays the best interest.” Like Sara Davies, Franklin saw that true mastery is not hoarded but multiplied through teaching and collaboration. He founded libraries, clubs, and societies so that the exchange of ideas could enrich all. In his time, as in ours, it was not the solitary genius who shaped the world, but the one who worked together, ensuring that learning and inspiration spread like ripples in still water.

When Sara speaks of working closely with a team, she honors another ancient truth: that no creation flourishes in isolation. Even the greatest artists relied on those around them — apprentices, mentors, patrons, and peers — to bring their vision to life. The sculptor Michelangelo, though remembered as singular, depended on the quarrymen who cut his marble, the assistants who mixed his paints, and the patrons who believed in his genius. So too does every act of creation, in art or business, require the unity of minds and hearts. Collaboration is the invisible thread that weaves individual talents into collective achievement.

But perhaps most profound in Sara’s words is her focus on education and inspiration as goals of work itself. In an age driven by profit and speed, she reminds us that the highest purpose of enterprise is to enrich and elevate others. When work becomes an act of teaching and inspiration, it transcends commerce and becomes culture. It builds bridges between people, awakens hidden talents, and leaves behind something enduring. In this way, business becomes art, and art becomes service — a sacred exchange that benefits both the creator and the community.

Let this then be the lesson we draw from Sara Davies’s wisdom: Whatever your craft, your trade, or your calling, do it not for gain alone but for growth — your own and that of others. Work closely with those around you, not as competitors but as co-creators. Strive to make your work exciting to ignite curiosity, educational to spread knowledge, and inspirational to stir the human heart. For in doing so, your labor becomes more than work; it becomes a legacy.

And so, dear listener, remember this ancient truth clothed in modern words: greatness is not found in the solitary pursuit of success, but in the shared journey of creation. As Sara Davies teaches us, when we unite passion with purpose, and skill with service, we do more than build products — we build possibility. And in every act that inspires another, the flame of human creativity burns brighter for generations to come.