When we launched If WeRanTheWorld, I said to my team, I want us
When we launched If WeRanTheWorld, I said to my team, I want us to innovate in every aspect of how we design and operate this as a business venture, as much as the web platform itself - because I want us to design our own startup around the working lives that we would all like to live. Women and men alike.
“When we launched If WeRanTheWorld, I said to my team, I want us to innovate in every aspect of how we design and operate this as a business venture, as much as the web platform itself — because I want us to design our own startup around the working lives that we would all like to live. Women and men alike.” Thus spoke Cindy Gallop, a visionary of both enterprise and equality, whose words carry the weight of revolution wrapped in reason. In this declaration, she does not merely speak of innovation or business, but of freedom — the sacred right of every human to shape their labor in the image of their life, rather than shape their life around their labor. It is the cry of a new kind of builder: one who does not only design systems of profit, but systems of purpose.
Gallop’s vision emerged from the restless spirit of the modern age, an age where the old temples of industry had begun to crumble. The world she entered was one where the startup had become the new forge of human ambition — a place where ideas could be shaped into destiny. Yet she saw that even in this bright new frontier, the shadows of the old world still lingered: hierarchies that silenced creativity, work models that chained rather than liberated, and a culture that measured success not by joy or fulfillment, but by exhaustion. Against this, Gallop raised her voice and declared that innovation must not stop at the product — it must begin with the people.
Her words are a call to design one’s work as one designs art — deliberately, beautifully, and with care for the human soul. To “design our own startup around the working lives we would like to live” is to reclaim agency over existence itself. For too long, the lives of women and men alike have been bent to the demands of commerce, as though work were the master and the worker merely a servant. Gallop’s vision inverts this order. She reminds us that the truest innovation is not technological, but human — the creation of systems that honor balance, respect, and the flourishing of all who labor within them.
The ancients, too, knew that work must be in harmony with life. The Greeks believed that labor without meaning degraded the soul, and that the craftsman — the demiourgos — was divine precisely because he created with purpose. The Romans understood that architecture was not only about walls, but about spaces that shaped the lives of those within them. So too does Gallop speak as an architect of the modern age, not of temples of stone, but of workplaces — temples of the mind and heart. Her startup, If WeRanTheWorld, was conceived as both platform and philosophy: a living experiment in how people might build a business that mirrored their values, not their limitations.
There is also a quiet heroism in her insistence on inclusivity — “women and men alike.” In those few words lies an echo of every struggle fought for equality across the centuries. Gallop knew that innovation cannot flourish in a divided world. Just as an orchestra requires every instrument to achieve harmony, so too must the working world embrace every voice, every perspective, every rhythm of life. To innovate without equality is to build a ship that sails in circles. Thus, her dream was not only of creative freedom, but of shared creation — where both women and men design together the world they wish to inhabit.
Consider the story of Ada Lovelace, the first programmer, who in the nineteenth century dared to imagine a world where machines could think — not because she sought wealth, but because she sought understanding. Her work, unbound by convention, gave rise to the digital age itself. Gallop, centuries later, channels that same spirit — the courage to reimagine the possible, not just in what is built, but in how it is built. Lovelace designed for the future of computation; Gallop designs for the future of creation — one where innovation serves humanity, not the other way around.
So, my child, heed this teaching: to design your work is to design your life. Do not build your days in the image of exhaustion, or your ambition in the mold of imitation. Ask yourself, as Gallop asked her team: What kind of life do I wish to live? Then build your work around that answer. Let your innovation extend not only to the tools you wield, but to the structures you inhabit. For if you shape your labor to your spirit, your work will cease to be toil and become creation.
And thus, the lesson of Cindy Gallop’s words is this: innovation begins with the courage to live differently. The greatest invention is not a product, but a principle — the principle that life and work must be one harmonious design. Create your world not as it has been handed to you, but as you wish it to be — equal, free, and radiant with meaning. For when you do, you will find that the true act of creation is not in the world you build, but in the life you choose to live within it.
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