Mark McKinnon

Here’s a more accurate and detailed profile of Mark McKinnon (he is not primarily known as a businessman, but as a political consultant / media strategist). If you meant another Mark McKinnon (e.g. in business), I can adjust.

Mark McKinnon – Life, Career, and Notable Work


Learn about Mark McKinnon, the American media strategist, political consultant, reform advocate, and television producer behind major U.S. campaigns and the show The Circus.

Introduction: Who Is Mark McKinnon?

Mark David McKinnon (born May 5, 1955) is an American political advisor, communications strategist, media columnist, and television producer.

He is best known for serving as the chief media advisor for multiple successful presidential campaigns, his advocacy for political reform, and his role as co-creator and co-host of the Showtime series The Circus: Inside the Greatest Political Show on Earth.

While not a traditional “businessman,” McKinnon’s work spans media ventures, consulting, and organizational leadership, blending politics, media, and reform.

Early Life and Family

Mark McKinnon was born on May 5, 1955, in Boulder, Colorado.

In his youth, McKinnon had a musical bent: he performed in a band called Daybreak.

He is married to Annie Miller, and they have two daughters.

Education & Early Career

McKinnon enrolled at the University of Texas at Austin and became editor of the student newspaper, The Daily Texan.

He left the university before completing his degree, choosing instead to pursue work in media and political consulting.

In the early 1980s and 1990s, McKinnon entered political consulting, working with Public Strategies, Inc., and later held leadership roles in media and communications firms.

Career and Achievements

Political Media Strategy

McKinnon has been a key media strategist in U.S. politics. He served as the chief media advisor for several winning presidential primary and general election campaigns, including those of George W. Bush (2000 & 2004).

He also worked on campaigns for Senator John McCain and other prominent political figures.

For a time, McKinnon held the role of Vice Chairman of Public Strategies, Inc. and President of Maverick Media.

President George W. Bush appointed him to the Broadcasting Board of Governors (an entity overseeing U.S. non-military international broadcasting) in 2006; he served until 2008.

Media Production & Television

McKinnon co-created, co-executive produced, and co-hosts the politics documentary series The Circus: Inside the Greatest Political Show on Earth on Showtime. The Newsroom (HBO) and House of Cards (Netflix).

His media work extends into writing — he has been a columnist for The Daily Beast and The Daily Telegraph (London).

Reform & Advocacy

McKinnon is a co-founder of No Labels, an organization promoting bipartisan cooperation and pragmatic policy solutions.

He played a key role in launching Mayday PAC in 2014, an initiative aimed at reducing the influence of money in U.S. politics and pushing for ethics reform in Congress.

He has served on boards and advisory bodies of organizations focusing on campaign finance reform, anti-corruption, and political integrity, including Take Back Our Republic and Represent.Us.

Historical & Political Context

McKinnon’s career is set against the backdrop of American partisan polarization, the rising role of media and messaging in politics, and debates about campaign finance and institutional reform. Over recent decades, political communications and media strategy have become central to electoral success — McKinnon has been one of the prominent figures shaping those evolutions.

His advocacy for bipartisan and ethics reform came at a time when public frustration with political gridlock and corruption was increasing, and reform movements were gaining visibility.

Personality, Approach & Style

Mark McKinnon is known for combining a polished media sensibility with a reform-minded ethos. He often emphasizes narrative, authenticity, and clarity in political communication.

He has demonstrated a willingness to step away from purely partisan roles in favor of cross-partisan solutions (e.g. via No Labels).

McKinnon’s background in music, media, and journalism gives him a broad cultural sensibility, blending political insight with storytelling.

He has been recognized with numerous awards in political and public affairs advertising — more than 30 Pollie and Telly awards.

Selected Insights & Quotes

While McKinnon is less known for pithy quotes compared to philosophers or writers, here are some recurring themes and remarks attributed to or associated with him:

  • On the state of U.S. politics, he has described the environment as a “circus” — a title which inspired the name of his show.

  • He has often argued that message, media, and authenticity matter more than raw political ideology in modern campaigns.

  • In his commentary and columns, he stresses accountability, transparency, and the need to limit corruption and undue influence in politics.

Lessons from Mark McKinnon’s Career

  1. Media matters. In modern politics, strategic communication is indispensable — not just what you say but how you present it.

  2. Crossing boundaries can lead to reform. McKinnon’s movement toward bipartisan and ethics-focused work shows that deep change often comes from bridging divides.

  3. Adaptability pays. He moved from music to journalism to consulting to television — embracing evolving media landscapes.

  4. Storytelling is powerful. Whether in campaigns or TV, framing a narrative that connects is a core skill.

  5. Reputation and integrity count. His involvement in reform causes suggests that long-term influence comes from credibility and trust.

Conclusion

Mark McKinnon may not be a traditional “businessman,” but his career interweaves media enterprise, political strategy, advocacy, and communication. His influence on American political communication — and his bridging of media and reform — leaves a distinct mark.