Noam Bardin
Here is an article-style biography of Noam Bardin, with citations.
Noam Bardin – Life, Career, and Vision
Discover the life and career of Noam Bardin — former CEO of Waze, founder of Post, and tech entrepreneur shaping the future of social media and navigation.
Introduction
Noam Bardin is an Israeli-born technology entrepreneur best known for leading Waze through its rapid growth and eventual acquisition by Google, and more recently founding the social platform Post, intended to rethink the relationship between social media and quality news. His trajectory bridges navigation, community data, media, and civic responsibility—making him a compelling figure at the intersection of tech and society.
Early Life and Education
While detailed public sources about his childhood are limited, it is known that Bardin pursued higher education in Israel and the United States:
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He earned a B.A. in Economics from the Hebrew University of Jerusalem in Israel.
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He later obtained a Master of Public Administration (MPA) from the Harvard Kennedy School, where he reportedly nurtured ambitions to “save the world”—a theme he now channels through technology.
These academic foundations—economic theory, public administration, policy thinking—appear to inform his approach to building systems and platforms that aim to align technology with public good.
Career and Achievements
Early Ventures & Leadership
Before Waze, Bardin was involved in several tech and communications ventures:
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He served as CEO of Intercast Networks, and co-founded Deltathree, Inc. (a VoIP services firm listed as NASDAQ: DDDC).
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At Deltathree, he held multiple executive roles including Chairman, CEO, and VP of Operations over about a decade.
These experiences gave him exposure to communications infrastructure, scaling tech operations, and managing innovation in emerging networked markets.
Waze — Growth, Acquisition, and Influence
Bardin’s most high-profile role came when he joined Waze, the community-driven navigation app, as its CEO. Under his leadership:
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Waze expanded its user base globally, integrating crowd-sourced traffic and routing data.
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In 2013, Google acquired Waze for over $1 billion (some sources place it at $1.15 billion).
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After the acquisition, Bardin stayed within Google for a time, helping integrate Waze’s capabilities and culture.
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During his Waze tenure, the app reached tens of millions of users monthly, becoming one of the most recognizable navigation services worldwide.
Bardin’s role at Waze is often highlighted as a model of combining community data, user engagement, and intelligent algorithmic routing to turn crowdsourced information into a robust, useful product.
Founding Post: Reimagining Social Media
In 2022, Bardin launched Post, a social media / news platform with a mission to reinvent how users interact with news, creators, and social networks. Some of its core ideas include:
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Reinforcing civil conversations and reducing toxicity in social discourse.
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Enabling publishers and content creators to set micro-pricing or micropayment models for content—giving more control and revenue back to them.
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Distancing from the conventional ad-driven model that many argue incentivizes extreme content and polarization.
In an interview, Bardin described how “social media has become the worst of us — that’s by design, not a bug,” pointing to structural incentives that reward anger and engagement over nuance.
By mid-2023, Post had amassed a waiting list of hundreds of thousands of potential users before full rollout.
Vision, Philosophy & Influence
Bardin often frames his work in terms of community, platform responsibility, and technology as civic instrument, rather than purely commercial endeavor. In his commentary:
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He emphasizes that community should be baked into a product from day one.
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He critiques big tech incentives that monetize attention and deep engagement at the cost of societal coherence.
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In interviews, he argues that micropayments and direct support for journalism & creators can help rebuild healthier media ecosystems.
His pivot from navigation tech to social / media innovation reflects an ambition to shape not just infrastructure tools, but the informational frameworks by which people experience the digital world.
Legacy & Ongoing Impact
Though still active, Bardin’s legacy is already evident in:
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Waze as case study in crowdsourced mapping — Waze popularized the idea that users could contribute real-time data (traffic, police, hazards) to improve routing, which many navigation services have since adopted or emulated.
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Influence on platform design thinking — His critique of engagement-driven models adds to ongoing debates about reforming social networks.
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Media & journalism experiments — His approach with Post may become a reference point for alternative social / media frameworks.
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Mentorship & investing — Post-Waze, he has engaged with Israeli tech and startup ecosystems, investing and advising.
Selected Quotes & Thoughts
While direct quotable archives are fewer than for longtime public figures, notable remarks by Bardin include:
“Social media has become the worst of us — that’s by design, not a bug.”
In describing Post: “Remember when social media was fun… when you could disagree with someone without being threatened or insulted?”
On building platforms: “Community has to be the DNA of the company. It has to be ingrained in day one of the company.”
These statements reflect the dual ambition of Bardin’s work: strong technology + ethical, humane design.
Lessons from Noam Bardin
From Bardin’s path, several lessons emerge:
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Technology is a tool, not a goal. The purpose of infrastructure (navigation, media) must be in service of human needs, not pure growth metrics.
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Embed values early. Community, moderation, and fairness should not be afterthoughts; they should guide architecture decisions from the start.
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Be willing to re-imagine. Going from navigation to social media shows that entrepreneurs can pivot into new domains if their principles and methods carry forward.
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Support ecosystems. Giving creators and publishers more control may help untangle the tensions between business models and public trust.
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Balance scale with integrity. Large user bases and impact are tempting, but must be tempered by conscious choices about network effects and incentives.
Conclusion
Noam Bardin stands as a modern technologist who doesn’t shy away from complexity—he builds tools (Waze), but also builds critiques (of social media), and then experiments with alternatives (Post). His work suggests that in the 21st century, technology entrepreneurship has to engage not just markets, but society. Whether or not Post ultimately transforms social media, Bardin’s trajectory is a meaningful experiment in blending business, civic purpose, and community.
Citation:
This biography is synthesized from publicly available sources, particularly: The Independent, The Keynote Curators, All American Speakers, Aleph Invested, TechAviv, and Cybertech Israel.