If you work at a 10,000-person company, and you're using e-mail

If you work at a 10,000-person company, and you're using e-mail

22/09/2025
30/10/2025

If you work at a 10,000-person company, and you're using e-mail as the primary means of communication, then you probably have access to a couple hundredths of 1 percent of all the communications happening across the company. But if you use Slack, you might have access to 10 or 20 percent.

If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail as the primary means of communication, then you probably have access to a couple hundredths of 1 percent of all the communications happening across the company. But if you use Slack, you might have access to 10 or 20 percent.
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail as the primary means of communication, then you probably have access to a couple hundredths of 1 percent of all the communications happening across the company. But if you use Slack, you might have access to 10 or 20 percent.
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail as the primary means of communication, then you probably have access to a couple hundredths of 1 percent of all the communications happening across the company. But if you use Slack, you might have access to 10 or 20 percent.
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail as the primary means of communication, then you probably have access to a couple hundredths of 1 percent of all the communications happening across the company. But if you use Slack, you might have access to 10 or 20 percent.
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail as the primary means of communication, then you probably have access to a couple hundredths of 1 percent of all the communications happening across the company. But if you use Slack, you might have access to 10 or 20 percent.
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail as the primary means of communication, then you probably have access to a couple hundredths of 1 percent of all the communications happening across the company. But if you use Slack, you might have access to 10 or 20 percent.
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail as the primary means of communication, then you probably have access to a couple hundredths of 1 percent of all the communications happening across the company. But if you use Slack, you might have access to 10 or 20 percent.
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail as the primary means of communication, then you probably have access to a couple hundredths of 1 percent of all the communications happening across the company. But if you use Slack, you might have access to 10 or 20 percent.
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail as the primary means of communication, then you probably have access to a couple hundredths of 1 percent of all the communications happening across the company. But if you use Slack, you might have access to 10 or 20 percent.
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail
If you work at a 10,000-person company, and you're using e-mail

Host:
The afternoon sun hung low over the city, turning the glass towers into mirrors of amber and fire. Inside one of those towers — floor 22, a tech office built of steel, screens, and quiet exhaustion — two figures sat facing each other across a table littered with coffee cups, laptops, and half-eaten granola bars.

The room was lit by the soft glow of monitors, their light reflecting off the window, where the skyline blurred into faint smog. The hum of air conditioning mingled with the low thrum of distant servers. It was a world that never really slept — it just refreshed.

Jack, tall and sharp-featured, leaned back in his chair, scrolling through a thread on Slack, eyes cold but alive with calculation. Jeeny, her hair tied loosely, a soft light in her eyes, stared at the same screen — not at the data, but at the emptiness behind it.

Jeeny:
“You ever notice how quiet it is in here, Jack? Hundreds of people, and all I hear is typing.”

Jack:
“That’s the sound of productivity, Jeeny. Silence means efficiency.”

Jeeny:
“Or isolation. You think Stewart Butterfield was right — that Slack makes us more connected? Because all I see are people talking more and saying less.”

Jack:
“Slack gives access. That’s what matters. Butterfield said it himself — with email, you only see a fraction of what’s happening in a company. A couple hundredths of one percent. Slack opens that up — ten, twenty percent. It’s transparency. It’s power.”

Host:
The light shifted across Jack’s face, catching the edge of his jawline, his grey eyes gleaming with something between belief and defense. Jeeny’s fingers tapped softly on the desk, the rhythm slow and uncertain, like a heartbeat searching for balance.

Jeeny:
“But what’s the point of access if no one’s really listening? We’ve made a culture where people speak into the void and call it communication. All these channels, threads, DMs — and still everyone feels alone.”

Jack:
“That’s not the system’s fault. That’s human nature. Slack can’t fix that.”

Jeeny:
“Maybe not. But it amplifies it. You ever watch what happens in a team channel when someone’s struggling? The messages flood in — emojis, check-ins, empty phrases. Everyone talks, but no one really reaches. You get more visibility, but less intimacy.”

Jack:
“You’re romanticizing silence. The modern company runs on visibility. Slack breaks the walls — you can see what everyone’s doing. It’s like moving from candlelight to floodlights. Sure, some people squint at first, but you can’t deny it changes the game.”

Jeeny:
“And not always for the better. Floodlights don’t just illuminate, Jack — they expose. They burn. They make people perform instead of connect.”

Host:
A faint buzz echoed from one of the monitors, another notification appearing — #sales-update, #marketing-sync, #random-thoughts.
Each thread bursting with words, yet somehow empty of voice.

Jack rubbed his temple, as if the sheer noise of it all — digital and invisible — pressed against his skull.

Jack:
“You sound like you want to go back to the old days — to emails, memos, hallway gossip. You know what that was? Bottlenecks. Gatekeepers. Information stuck in silos while decisions crawled at the speed of human politeness. Slack kills that. It democratizes communication.”

Jeeny:
“Democratizes? Or surveils? You ever think about how everyone’s words live forever here? Every sentence searchable, every hesitation archived. I’ve seen people edit their thoughts before they type them, afraid of how they’ll read tomorrow. That’s not democracy, Jack. That’s self-censorship with a friendly interface.”

Jack:
“You’re overthinking it. People should think before they speak — Slack just enforces that discipline. It’s a professional space, not a confession booth.”

Jeeny:
“But it’s supposed to be human, isn’t it? That’s what Slack sold us — humanity in text form. But we turned it into another way to measure performance. Who’s online longest, who answers fastest, who reacts most. We’ve replaced presence with green dots.”

Host:
Her voice trembled slightly, not from anger, but from fatigue — the kind that comes from being surrounded by noise too long. Jack stared at her for a moment, his lips tightening, his brows drawn, like a man torn between logic and the ache of recognition.

Jack:
“You know, Jeeny, you always talk about connection like it’s some lost art. But maybe the truth is simpler — people don’t want connection; they want confirmation. Slack gives them that. Every ping, every emoji, every reaction is proof they exist in the company’s bloodstream.”

Jeeny:
“And yet they still feel invisible. Proof isn’t presence. It’s like eating air and calling it food.”

Jack:
“So what’s the answer then? Go back to whispers by the water cooler? Face-to-face talks while the rest of the company moves past you? You can’t slow time, Jeeny.”

Jeeny:
“No, but we can choose how we move through it. I don’t want to go back — I just want to remember what voices sound like. What silence feels like when it’s shared, not feared.”

Host:
The office hum deepened. Around them, screens flickered with muted conversations, status updates, progress bars, and unread pings. The world had never been so connected, and yet, somehow, never so apart.

A faint beep came from Jack’s computer — a new message, tagged urgent. He ignored it. For the first time that day, he looked away from the screen and into Jeeny’s eyes.

Jack:
“Do you know why I defend this so much? It’s because I’ve seen what it replaces. The endless meetings. The politics. The people hoarding information like currency. Slack leveled that. Everyone can see the truth now.”

Jeeny:
“But truth without understanding isn’t wisdom, Jack. It’s chaos in plain sight. You’ve given everyone a megaphone, but no one a reason to listen.”

Jack:
(sighs) “Maybe that’s just the price of progress. Every revolution looks like chaos at first.”

Jeeny:
“Then what happens when the noise becomes the revolution? When people can’t hear their own thoughts anymore?”

Host:
Her words hung in the air, like static caught between frequencies. Jack’s shoulders dropped, and he stared at the reflection of the skyline in the glass wall — hundreds of tiny windows glowing across other towers, each one a little cell of light. Inside each, another Jack. Another Jeeny. Another conversation buried under threads.

Jeeny:
“You ever wonder what ten thousand people sound like when they all speak at once?”

Jack:
(quietly) “Silence.”

Jeeny:
“Exactly.”

Jack:
“But maybe… maybe that’s where we find the real signal. Somewhere in the silence between all the noise.”

Jeeny:
(smiling faintly) “Or maybe that’s where we remember what human connection actually feels like — not in visibility, but in vulnerability.”

Host:
The sunlight faded, replaced by the glow of the monitors — artificial, constant, loyal. Jack reached forward and closed his laptop. The sudden quiet that followed felt unnatural, almost sacred.

Jeeny did the same. For a moment, the office felt like a different world — one where the air hummed not with notifications, but with the soft, breathing presence of two people sharing stillness.

Jack:
“You know, when Butterfield built Slack, he just wanted people to work better together. Maybe we’ve turned it into something else. Maybe connection isn’t about access to ten or twenty percent of the company’s voice — maybe it’s about giving one percent of your time to actually listen.”

Jeeny:
“That’s the first thing you’ve said today that sounds human.”

Jack:
(laughs) “Careful, you’ll ruin my reputation.”

Jeeny:
(smiling) “Maybe that’s what we all need — a little less reputation, a little more reflection.”

Host:
Outside, the city lights began to shimmer, each window a pixel in a grand, unspoken network of human striving. Somewhere deep in the building, the faint ping of another message echoed, unanswered.

But for now, two screens stayed dark. Two people remained still. And in that stillness, something fragile — almost forgotten — was reborn: the quiet music of being understood.

The camera pulls back, through the glass, into the vastness of the skyline — a tapestry of light, wires, and motion — and somewhere, in the digital hum of endless conversation, a single thread glows gently, as if whispering:

Connection isn’t the amount of voices you hear. It’s the courage to truly listen.

Stewart Butterfield
Stewart Butterfield

Canadian - Businessman Born: 1973

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