Miguel McKelvey
Miguel McKelvey – Life, Career, and Vision
Miguel McKelvey (born 1974) is an American entrepreneur and co-founder of WeWork. Discover his journey from architecture to shaping modern coworking, his philosophy on culture, and key lessons from his career.
Introduction
Miguel McKelvey is a name less visible than some startup moguls, but his influence was foundational in the rise (and turmoil) of WeWork, the coworking company that redefined shared office space. As cofounder and former Chief Culture Officer, McKelvey bridged design, architecture, and organizational ethos. His story is one of creative vision, steady behind-the-scenes work, and navigating success amid disruption and controversy.
Early Life and Family
Miguel McKelvey was born in 1974 in Eugene, Oregon, in the United States. Eugene Weekly, which exposed him early to creative and community-based ventures.
In high school, McKelvey describes himself as a “wild kid,” often drawn to movement, creativity, and perhaps a search for structure. South Eugene High School, graduating in 1992.
Because his upbringing was nontraditional, McKelvey sometimes lacked a father figure; he has credited a strict basketball coach during his teenage years with providing discipline and external accountability.
Youth and Education
After high school, McKelvey enrolled first at Colorado College, but a professor’s encouragement to explore architecture (after seeing a sculpture of his) prompted a shift in direction. University of Oregon and earned a Bachelor of Architecture degree in 1999.
While at Oregon, he was involved in athletics—playing on the Oregon Ducks basketball team for two seasons (though only officially lettered in 1997).
Before finishing his studies, McKelvey worked menial jobs: he was a busboy in a restaurant, and spent two summers working in a fish processing plant in Alaska. These early, humble roles perhaps grounded him and offered perspectives on work, labor, and value.
Career and Achievements
Early Ventures & Design Work
After graduation, McKelvey went to Tokyo, where he co-founded English, baby!, an online platform and social network for language learners. The venture offered grammar lessons, vocabulary quizzes, and peer interaction. It scaled to around 25 employees.
He later moved to New York City, joining Jordan Parnass Digital Architecture, a firm responsible for conceptual and design roles—particularly the retail rollout for brands like American Apparel. McKelvey oversaw global retail design and expansion.
It was in New York that he met Adam Neumann, who would become his cofounder in future ventures.
Green Desk and the Birth of WeWork
In 2008, McKelvey and Neumann tested a coworking concept called Green Desk. They convinced their landlord to let them convert vacant floors into semi-communal offices, with eco-friendly furniture and sustainable design choices. McKelvey designed the name, logo, and initial website—completing much of it in one night.
They later sold Green Desk to their landlord, Joshua Guttman, and this model evolved into WeWork.
WeWork was formally founded in 2010, launching its first location in SoHo, Manhattan. Chief Culture Officer, contributing in multiple domains: architecture, construction, design, web presence, and corporate culture. He attempted to sustain the identity of WeWork as more than just office rentals—but as community, belonging, and work lifestyle.
Under The We Company umbrella, WeWork launched related ventures: WeLive (co-living), Rise by We (fitness/gym concept), and WeGrow (private schooling).
Recognition, Challenges & Exit
In 2017, McKelvey was officially named as WeWork’s Chief Culture Officer. 2019, Fast Company recognized him among its Most Creative People.
As WeWork’s valuation and reputation came into question in the late 2010s, much of the public scrutiny focused on Neumann. McKelvey stayed in a lower-profile role. June 2020, he announced his departure from WeWork.
After leaving WeWork, McKelvey pivoted to new ventures. In 2021, he joined Known, a financial platform focused on serving minority entrepreneurs, allowing Black, Latinx, Indigenous founders to build financial instruments and firms. 2022, he bought a controlling stake in apparel company American Giant, aiming to revitalize U.S. manufacturing.
Historical Milestones & Context
-
McKelvey’s architecture background shaped the unique spatial and design identity of WeWork’s early spaces.
-
His upbringing in a communal, cooperative environment arguably informed WeWork’s community-centered ethos.
-
His tenure covered the boom of shared office culture as gig economy, freelancing, and startup culture expanded.
-
He witnessed—firsthand—the dangers of rapid scaling, overvaluation, governance issues, and cultural misalignment in startups.
Legacy and Influence
Miguel McKelvey’s legacy is layered. He helped reimagine how people work—shifting the paradigm from isolated offices to shared, human-centric coworking spaces. He married architecture and culture, trying to make space itself an expression of identity and community.
Though overshadowed in public narrative by more charismatic figures, his influence lives in the design and culture DNA of coworking worldwide. His willingness to stay behind the scenes, shape infrastructure, and balance aesthetic with operational challenges offers a model of creative leadership.
His post-WeWork ventures show a shift toward equity, manufacturing revival, and financial inclusion—suggesting that his next chapter aims to merge purpose with business.
Personality and Strengths
McKelvey has been described as reserved, creative, and architecturally minded. He operates more through design and culture than through headline-grabbing moves. In interviews, he has emphasized the importance of community, trust, and sustaining meaningful culture as companies scale.
He has spoken about growing up without a traditional father figure, relying on accountability through external structures (like coaches), which may inform his interest in systems of culture and governance.
His talents lie in design thinking, spatial understanding, community building, and bridging the tangible (architecture) and intangible (culture) in organizations.
Famous Quotes & Reflections
While McKelvey does not have many widely circulated quotable lines, a few reflections stand out from interviews and profiles:
-
He once said of his childhood coach: “I didn’t grow up with my father, so I never had someone telling me to keep in line.”
-
In describing his approach to design and community, he has highlighted the connection between shared space and shared experience—that how people move through and inhabit space matters. (Implicit in his work and interviews)
Lessons from Miguel McKelvey
-
Design and culture matter: Space isn’t neutral; how it’s built affects behavior and belonging.
-
Start with small tests: Green Desk was a prototype before scaling to WeWork.
-
Stay under the radar, but stay crucial: McKelvey focused on infrastructure and strategy even when not in the spotlight.
-
Balance growth with values: Rapid growth without alignment leads to cultural fracture.
-
Reinvent with purpose: His shift to ventures supporting manufacturing and financial inclusion shows adaptability and deeper commitment beyond startup hype.
Conclusion
Miguel McKelvey’s path—from a commune in Oregon to architect to cofounder of a global coworking empire—reveals a deeply creative and resilient entrepreneurial spirit. Though his name is less famous than others in the WeWork saga, his fingerprints are everywhere: in spatial identity, cultural frameworks, and the ambition to make work more human. As he steps into new ventures, his next chapters may carry even more impact—balancing design, equity, and purpose.
If you’d like, I can also prepare a full timeline of McKelvey’s projects, or do a deeper dive into one of his design philosophies or the Known platform.